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Instructions for Use:  This Plan of Action follows the Steps, Activities, and Tasks presented in this Toolkit. Using the Plan below, schedule each activity and task based on realities and anticipated needs and challenges.  This Plan can be revised as the work begins, but it will give a clear starting point and direction to the promotion design, development and implementation process.  Indicate the month in which the work starts and the month in which it will end, then “X” the week in which activities and/or tasks will take place.